Overview

A public hospital popular with the public needed more money from the county commission to care for people without insurance.

Details

• A multi-media ad campaign and grassroots PR campaign got attention from the public and editorial endorsements from all major print and TV outlets.
• Approximately 4,600 people sent letters, petitions and postcards to the commissioners.
• They got $8 million plus a guarantee for an additional $15 million in bonds.